Based in Italy, La Farcia are regarded as the purveyors of the classic lunchtime sandwich.
We developed a modern outlet design that showcases their culinary artistry.
Services // Interior Design & Project Management.
In the streets of Turin, the La Farcia stores offer an experiential journey between the excellence of old-fashioned bread and the exaltation of traditional flavours.
The venues reinterpret the fast food formula in an innovative key, where true luxury is the awareness of what you eat.
The La Farcia project evokes the values and tradition of our country through an environment with an artisanal flavor capable of telling an authentic story and giving customers a memorable experience.
The spaces offer a vintage and welcoming atmosphere, recreated in the color and material combinations that develop around a single great protagonist: the sandwich and its fillings.
An environment capable of capturing attention and arousing curiosity through all the elements that build the relationship with the customer. An atmosphere that speaks of gastronomic discovery and innovation.
Colors and materials have been carefully selected to recreate a welcoming and authentic atmosphere that brings out the emotions of childhood: the pendant lighting recalls the intimacy of the family environment, the Formica of the tables is inspired by school desks and the raw iron of the furnishing structures recalls an industrial atelier.
The communication of the point of sale attracts the customer, guides him in the choice of the gourmet sandwich and invites him to discover the story and values of La Farcia.